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4 Ways to Get Readers to Spend More Time on Your Blog

A blog’s success greatly depends on its readers. Without readers, all those content you’ve created will go down the drain. The problem is that, modern internet user have short attention span. More often than not, people will browse through…
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Social Media Myths That Cripple Marketing Campaigns

As a start-up business, you are probably working on a limited capital. You’re trying to do everything yourself because you still can’t afford to hire people for your marketing campaign. It’s no wonder you chose to introduce your brand…
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Signs It’s Time to Outsource Your Online Marketing

As a business owner, you want to oversee every aspect of the business. But as the business grows, you will then realize that you can’t do everything on your own. You need to delegate tasks so you can focus on things you do best. Knowing when…
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Strategies to Keep Your Business One Step Ahead of the Competition

Every business owner wants his business to stay ahead of the competition. But if you want to remain successful, a lot of things should be done and most of them are not particularly easy. Here are some strategies that you can use to keep your…
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Choosing the Right Channels to Reach the Right Market

Choosing the right channels to reach your target market is a crucial decision. It is important that you know where your prospects and customers are spending their time online. With Twitter, Instagram and Facebook leading the pack, most…
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Solutions to Common Lead Generation Problems

Generating leads for your business is not an easy task. It requires a lot of work. If it would make you feel better, we’d want to let you know that there is a ton of other marketers who are also struggling with the same troubles. In this…
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Social Media Red Flags: 5 Signs You’re Using it Wrong

The sheer value of social media marketing combined with the rapid rate in which these platforms are progressing is something most business owners and companies cannot cast aside. Social media marketing works and is here to stay. Everybody…
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Be The Small Business That Does Social Media Right

So you’re a small business. That means you probably don’t have the budget to run with the big dogs of social media. AKA – stop trying to keep up with Starbucks. If you do not have the budget to giveaway the latest IPad – don’t do it.…
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How Will Your Social Media Ring In The New Year?

Is your company excited about the holidays? Does that show on your social media? December is already here, that means people are gearing up for the holiday season. This season is a great opportunity to adopt new social media tactics - with…
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Reward Your Customers

How do you connect with your customers online? Rewarding your customers is an essential component of driving customer loyalty. Foursquare, the leading location based social network, offers a great medium to connect your offline and online audience.…