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How to Bring Old Blog Posts Back to Life

If you’ve been maintaining a blog on your website, you have probably built up a pretty hefty archive of old blog posts. Even with the abundance of blog posts, studies reveal that fresh contents outrank older contents, both in terms of clicks…
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Reasons Why You Should Edit Old Posts on Your Blog

Editing your blog posts is probably one of the best advice that could be given to you, but very few of you will actually do it. This week, we’ll give you a few reasons why you should edit old blog posts on your blog. Let’s go through…
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Characteristics of a Great Content

There is a surplus of information on the internet today. In fact, about 2 million blog posts are published every day. Along with that, 70,000 hours of Youtube videos are uploaded and about 290 billion emails are sent on a daily basis. The problem…
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Signs It’s Time to Outsource Your Online Marketing

As a business owner, you want to oversee every aspect of the business. But as the business grows, you will then realize that you can’t do everything on your own. You need to delegate tasks so you can focus on things you do best. Knowing when…
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Social Media Trends That Are Bad For Your Brand

Social media marketing can be comparable to traditional media marketing. The only difference is that it is a lot faster. Trends waxes and wanes in hyper speed, going from cool to super lame in a matter of days or weeks. As a result, it is…
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Social Media Marketing Tactics You’re Wasting Your Time On

A few years ago, social media was considered as a new and unchartered territory. But with the popularity of social media platforms such as Twitter, LinkedIn and Facebook, business owners knew that they needed to cope up in order to stay…
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Simple Ways to Grow Your Email List

A mailing list is the preferred method of communication and cultivating long-term relationships with customers of smart and creative business owners. In fact, it is one of the most heavily used channels of communication to date. As…
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How to Create a Great First Impression Online

Most of you know that first impressions are a big deal. You only get one chance to make a good impression so you have to make it right. Living in the digital world, our first encounters with other people are often via social media, blog…
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Reasons Why Visitors Leave Your Website

Increasing web traffic is hard enough. Capturing their attention and enticing them to stay longer, not to mention subscribe, sign up for your newsletters or buy, is even more difficult. According to the Nielsen Norman Group, most users stick…
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How to Improve the Visibility of Your LinkedIn Profile

In today’s corporate world, you’re not somebody until you can be found in LinkedIn. As more and more professionals and business owners create an account on this site, getting noticed requires a deep well of connections and some site-specific…